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Understand how your business is actually discovered

OP Search Lab helps business owners and leaders make sense of search, local, and AI-driven discovery — without chasing noise or tactics.

Starts with a short, no-obligation conversation
Written assessments are also available

Who We Are

OP Search Lab is a search visibility advisory. We help business owners and decision-makers understand how their business is actually discovered — across search, local, and AI-driven environments.

Our work is grounded in real visibility signals, platform data, and direct observation. Tools and analytics inform our assessments, but judgment and interpretation guide our conclusions.

We provide clarity, direction, and context — helping organizations decide what matters, what doesn’t, and what to focus on next.

Our Services

Helping businesses understand how they’re discovered across search, local, and AI-driven environments.

Understanding how search engines and AI-driven systems interpret your business — across SEO, AEO, and emerging generative search (GEO).

Clarity around how your business is discovered in local search and maps — and what signals actually influence that visibility.

We help businesses understand how AI influences search visibility, summaries, and perception — and what role it actually plays in discovery today

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